Mercari Guide

More Sales on Mercari with Oly

Mercari is the most category-flexible resale platform in the US. Here's how to list smarter, price right, and scale beyond one marketplace.

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4.3M US monthly active buyers (Q2 2025)

10% Flat selling fee — one of the simplest structures in resale

+10.1% Revenue growth Q3 2025 year over year

+104% Operating profit growth Q3 2025 — platform accelerating fast

Key Takeaways

Broader than any fashion-first platform.Fashion, electronics, collectibles, toys, home goods — Mercari is built for resellers whose inventory spans categories.
Mercari's offer system is a seller's advantage.Buyers submit direct offers at a minimum of 75% of asking price — no bidding wars, no auction clocks. You stay in control of every transaction.
Bundling is buyer-initiated.Buyers add items to their cart and submit a bundle offer. You have 24 hours to accept, counter, or decline.

About Mercari

What is Mercari?

Mercari is a Japan-based online marketplace where individuals and businesses buy and sell new and used items across clothing, electronics, collectibles, toys, home goods, books, sporting equipment, and more.

What makes Mercari different from Poshmark or Depop isn't aesthetics or community, it's breadth. Mercari is where a reseller can move a vintage denim jacket, a Nintendo DS, a set of kitchen knives, and a stack of trading cards all from one account. Visibility is earned through pricing, listing quality, seller ratings, and recency, making it far less time-intensive to maintain than social-first platforms.

How It Works

How Does Mercari Work?

List an item, field offers or wait for a direct purchase, ship with a prepaid label, and get paid once the buyer confirms receipt. Here's what it costs you as a seller:

Fee Type	Amount	Notes
Listing fee	$0	Free to list, no upfront cost
Selling fee	10% of item price + shipping	Only charged when you make a sale
Payment processing	Included in the 10% fee	No separate charge

Mercari gives sellers three shipping options: prepaid discounted labels via USPS, UPS, or FedEx; your own carrier at your own rates; or Mercari Local for contactless local pickup.

Why Use Oly

How Does Oly Work?

Your Shopify store is already set up. Oly connects it to Mercari — and every other marketplace your buyers are on.

Setup with Oly

Connect Your Mercari

Link your Mercari account to Oly. Your catalog has a destination and your listings are ready to go.

Set Your Markup & What to Push

Add an optional markup over your Shopify prices. Push your full catalog or use Shopify tags to select specific products.

Your Products Go Live on Mercari

Every product you push goes live on Mercari automatically. Broader reach, more sales, no extra listing work.

Mercari is just the beginning.

Oly connects your Shopify store to Mercari, Depop, Poshmark, and more. Automatically synced, no duplicate work, no manual delisting.

Selling Tips

Tips to Sell Faster on Mercari

The tactics that separate sellers who move inventory consistently from those whose listings sit untouched.

Automate Your Catalog with Oly

Oly crosslists your Shopify catalog to Mercari automatically. Every product you push goes live without manual listing work — more reach, no extra effort.

Price Based on Sold Listings

Filter Mercari search by "Sold" to see what buyers are actually paying. Anchor your price to real transaction data and you'll close more sales at better margins.

Set Pricing Rules with Oly

With Oly, set a floor price and markup rules across your catalog. Never accept less than your minimum margin and let offers resolve automatically.

Diversify Your Categories

Mercari's breadth is its edge. Sellers who list across fashion, electronics, collectibles, and home goods consistently outperform single-category sellers.

Add All Three Hashtags

Mercari allows exactly three hashtags. Use the most specific, high-intent terms: brand, item type, style. Most sellers skip them or use generic terms.

Respond to Offers Quickly

Mercari buyers compare multiple listings at once. Respond within the hour, even just to counter. A 24-hour silence on a reasonable offer frequently means a lost sale.

FAQs

Frequently Asked Questions

Answers to the questions resellers ask most about selling on Mercari.

Does Mercari do bidding?

No — Mercari doesn't offer auction-style bidding. Buyers submit a direct offer at a minimum of 75% of asking price, and sellers have 24 hours to accept, counter, or decline. Only one offer is active per listing at a time — no competing bids. For bundle offers, there is no minimum offer floor.

How do you bundle on Mercari?

Only buyers can initiate bundles on Mercari. A buyer adds 2–10 items from the same seller to their cart, then checks out at full price or makes a bundle offer. As the seller, you have 24 hours to accept, counter, or decline. Encourage bundles by noting combined shipping discounts in your bio and pricing items with offer room built in.

What are Mercari's selling fees?

As of January 2025, Mercari charges a flat 10% fee on the total transaction amount — item price plus any buyer-paid shipping. No separate payment processing fees for sellers, no listing fees. Buyers pay a separate 3.6% Buyer Protection fee. One of the most straightforward fee structures of any major US resale marketplace.

What sells best on Mercari?

Mercari's top categories in 2025 are clothing and accessories (branded athleisure, sneakers, denim), electronics (phones, gaming consoles, accessories), trading cards and collectibles, toys and games, and home goods. Resellers with diverse inventory across multiple categories tend to perform particularly well compared to single-category platforms like Depop or Poshmark.

Ready to Scale?

Sell on Mercari. List Everywhere with Oly.

Join the resellers already using Oly to crosslist from Mercari to every marketplace — automatically, in sync, with no duplicate work.

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